The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Nov. 04, 2025
Filed:
Jul. 22, 2024
Roku, Inc., San Jose, CA (US);
Gregory Garner, Key Colony Beach, FL (US);
Sunil Ramesh, Saratoga, CA (US);
David Lee Stern, Los Gatos, CA (US);
Michael Patrick Cutter, Golden, CO (US);
Robert Caston Curtis, Napa, CA (US);
Patrick Brouillette, Tempe, AZ (US);
Philip Golyshko, Westminster, CO (US);
Karina Levitian, Austin, TX (US);
Roku, Inc., San Jose, CA (US);
Abstract
System, apparatus, article of manufacture, method and/or computer program embodiments are provided for determining a presentation configuration of content. An example method can include determining information about primary content displayed on a first display and an environment of the first display, the information including a display configuration of the primary content, a characteristic of the primary content, and/or an indication whether a user is present in the environment and/or the environment includes a second display coupled to a client or a different client that is coupled to the client; based on the information, determining a different display configuration for displaying the secondary content; and based on the different display configuration, generating an instruction to display the secondary content at the second display or on an ROI at the first display, the ROI excluding the primary content or including a portion of the primary content having a saliency below a threshold.