The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Oct. 07, 2025
Filed:
Nov. 17, 2023
The Nielsen Company (Us), Llc, New York, NY (US);
Anton Kljun, Bloke, SI;
Joseph Kerkes, Lutz, FL (US);
Julio Cesar Villasante, Westchase, FL (US);
Marko Panger, Plavje, SI;
Jernej Mihelj, Sezana, SI;
The Nielsen Company (US), LLC, New York, NY (US);
Abstract
In one aspect, a method is described. The method includes detecting a first data packet transmitted through a wide area network (WAN), the first packet representing media presented at a client device of a plurality of client devices at a media exposure measurement location, each client device having a respective device identifier; detecting, within a monitoring interval, one or more second data packets transmitted through a local area network (LAN), each of the one or more second packets specifying a candidate device identifier, where the monitoring interval comprises a time window from the detection of the first packet; generating a score for each candidate device identifier based on a number of the second packets detected within the monitoring interval; based on the score, selecting, from the candidate device identifiers, a target device identifier; and storing data correlating the first packet with the target device identifier.