The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Sep. 23, 2025

Filed:

Jul. 16, 2024
Applicant:

Charles Schwab & Co., Inc., San Francisco, CA (US);

Inventors:

Kevin Michael Wysocki, Denver, CO (US);

Michelle Schroeder, O'Fallon, MO (US);

Assignee:

Charles Schwab & Co., Inc., San Francisco, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 16/953 (2019.01); G06F 16/957 (2019.01); G06Q 30/02 (2023.01); G06Q 30/0251 (2023.01); H04L 67/02 (2022.01); H04L 67/50 (2022.01);
U.S. Cl.
CPC ...
G06F 16/953 (2019.01); G06F 16/9577 (2019.01); G06Q 30/02 (2013.01); G06Q 30/0251 (2013.01); G06Q 30/0255 (2013.01); H04L 67/02 (2013.01); H04L 67/535 (2022.05);
Abstract

A computer server includes processor and processing circuitry. The processing circuitry executes instructions to cause the computer server to select, from a database, a user from a plurality of users, encode a unique identifier for the selected user into an image uniform resource locator (URL), transmit a communication incorporating the image URL to a user agent associated with the selected user, receive, from the user agent, a hypertext transfer protocol (HTTP) request for an image associated with the image URL, parse the received HTTP request to identify whether an impression cookie is present, and in response to the impression cookie being present, extract a set of impressions from the impression cookie and generate a new impression cookie based on the extracted set of impressions.


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