The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Sep. 02, 2025

Filed:

Jan. 12, 2024
Applicant:

Euclid Discoveries, Llc, Cambridge, MA (US);

Inventors:

Kenneth Goeller, Los Angeles, CA (US);

Christopher Weed, Sudbury, MA (US);

Richard Y. Wingard, Carlisle, MA (US);

Caroline Wingard, Arlington, MA (US);

Assignee:

Euclid Discoveries, LLC, Cambridge, MA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04N 19/426 (2014.01); G06Q 30/0273 (2023.01); H04N 21/81 (2011.01);
U.S. Cl.
CPC ...
H04N 19/428 (2014.11); G06Q 30/0275 (2013.01); H04N 21/812 (2013.01);
Abstract

Example embodiments of the disclosure may provide a recompressor system that configures dynamic Video Ad Serving Template (VAST) tags enabling seamless delivery of mezzanine-level quality video ads of the highest resolution compatible with the user's system requirements. Aspects of the disclosure relate to reprocessing of received VAST tag, parsing the tag to identify the location of the video of highest resolution, accessing the video of highest resolution and forwarding it to a compression engine (Euclid's in this case). Compression engine re-compresses video in one or more formats and sends back location(s) of the videos. Receiving back one or more video locations and an updated VAST tag and forwarding that.


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