The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Aug. 05, 2025

Filed:

Apr. 15, 2024
Applicant:

Invidi Technologies Corporation, Princeton, NJ (US);

Inventors:

Patrick Sheehan, Mount Vernon, ME (US);

Michael Cristofalo, Doylestown, PA (US);

Bruce J. Anderson, Chesterfield, NJ (US);

Daniel C. Wilson, Edmonton, CA;

Assignee:

INVIDI Technologies Corporation, Princeton, NJ (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04N 21/81 (2011.01); G11B 27/10 (2006.01); H04H 20/10 (2008.01); H04H 60/06 (2008.01); H04N 21/234 (2011.01); H04N 21/2347 (2011.01); H04N 21/242 (2011.01); H04N 21/254 (2011.01); H04N 21/258 (2011.01); H04N 21/262 (2011.01); H04N 21/2668 (2011.01); H04N 21/43 (2011.01); H04N 21/45 (2011.01); H04N 21/845 (2011.01); H04N 7/088 (2006.01);
U.S. Cl.
CPC ...
H04N 21/812 (2013.01); G11B 27/10 (2013.01); H04H 20/103 (2013.01); H04H 60/06 (2013.01); H04N 21/23424 (2013.01); H04N 21/2347 (2013.01); H04N 21/242 (2013.01); H04N 21/2541 (2013.01); H04N 21/25883 (2013.01); H04N 21/25891 (2013.01); H04N 21/262 (2013.01); H04N 21/2668 (2013.01); H04N 21/4302 (2013.01); H04N 21/4532 (2013.01); H04N 21/8456 (2013.01); H04N 7/088 (2013.01);
Abstract

Systems and methods are disclosed that allow for providing targeted asset/advertisements for broadcast-wide programming feeds. The systems and methods allow network platforms to select among asset options provided with a content stream and/or replace assets in the content stream. In one arrangement, after selecting an asset, the asset is inserted into the content stream and the content stream is disseminated to subsequent network platforms (e.g., local platforms). At this time, the local platforms may insert local assets into the content stream in predetermined local asset insertion spots.


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