The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Aug. 05, 2025

Filed:

Feb. 14, 2022
Applicant:

Yahoo Ad Tech Llc, Wilmington, DE (US);

Inventors:

Paloma De Juan, New York, NY (US);

Ritesh Kumar Shyam Sunder Agrawal, Santa Clara, CA (US);

Sricharanya Venkataramani, Fremont, CA (US);

Eric Mcvoy Dodds, Berkeley, CA (US);

Gaurav Batra, Cupertino, CA (US);

Simao Herdade, San Francisco, CA (US);

Assignee:

Yahoo Ad Tech LLC, New York, NY (US);

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06Q 30/0601 (2023.01);
U.S. Cl.
CPC ...
G06Q 30/0627 (2013.01); G06Q 30/0631 (2013.01);
Abstract

One or more systems and/or methods for product similarity detection and recommendation are provided. Users may view articles and/or other content that includes images depicting products that may be of interest to the users. These images are processed using image processing functionality such as computer vision to identify the products depicted by the images. A vector embedding model is used to generate product vector representations of the products. Catalog items that are available from a catalog to supplement the articles and other content may be processed to generate catalog item vector representations. When content (an article) with an image depicting a product is to be displayed to the user, similarity between a product vector representation of the product and the catalog item vector representations is determined in order to identify and display catalog items depicting products that are similar to the product depicted by the image in the content.


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