The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jul. 01, 2025
Filed:
Aug. 08, 2024
Applicant:
Sportsmedia Technology Corporation, Durham, NC (US);
Inventor:
Gerard J. Hall, Durham, NC (US);
Assignee:
SportsMEDIA Technology Corporation, Durham, NC (US);
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04N 21/81 (2011.01); G06Q 30/0273 (2023.01); H04N 21/2187 (2011.01);
U.S. Cl.
CPC ...
H04N 21/812 (2013.01); G06Q 30/0275 (2013.01); H04N 21/2187 (2013.01);
Abstract
Systems and methods for real-time bidding of advertisement during live event broadcasting are disclosed including calculating intensity levels during a live event, opening advertisement space on screen for real-time bidding based on intensity levels, and displaying an advertisement in the advertisement space as an overlay on video images of the live event broadcasting.