The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jun. 24, 2025

Filed:

Jul. 28, 2022
Applicant:

Yahoo Ad Tech Llc, Wilmington, DE (US);

Inventors:

Eric McVoy Dodds, Berkeley, CA (US);

Benjamin Jackson Culpepper, Berkeley, CA (US);

Gaurav Srivastava, San Francisco, CA (US);

Assignee:

Yahoo Ad Tech LLC, New York, NY (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2023.01); G06Q 30/0601 (2023.01);
U.S. Cl.
CPC ...
G06Q 30/0627 (2013.01); G06Q 30/0603 (2013.01); G06Q 30/0643 (2013.01);
Abstract

One or more systems and/or methods for combining vectors output by multiple different mechanisms for content item retrieval are provided. An image encoder may output a first set of vectors generated by an image model using an input image as input. A text encoder may output a second set of vectors generated by a text model using input text as input. A vector combination module may combine the first set of vectors and the second set of vectors to create a vector output. A weight is applied to the vector output to create a weighted output. An output vector is generated based upon a combination of the first set of vectors, the second set of vectors, and the weighted output. The output vector is used to query a catalog to identify a content item related to the input image and the input text.


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