The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Mar. 11, 2025

Filed:

Aug. 30, 2022
Applicant:

Google Llc, Mountain View, CA (US);

Inventors:

Aiyou Chen, Palo Alto, CA (US);

Timothy Chun-Wai Au, San Mateo, CA (US);

Assignee:

GOOGLE LLC, Mountain View, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/0204 (2023.01); G06Q 30/0201 (2023.01);
U.S. Cl.
CPC ...
G06Q 30/0205 (2013.01); G06Q 30/0201 (2013.01);
Abstract

Techniques for preparing datasets for geo experiments and improving accuracy of geo experiments are presented herein. The system can access a dataset of a plurality of geographic pairs. Additionally, the system can calculate a first outcome estimate based on a difference in response data and a difference in input data for a first geographic pair. Moreover, the system can calculate a plurality of experimental uncertainty estimates associated with the plurality of geographic pairs during an experimental time interval. The system can access historical data associated with the plurality of geographic pairs. Furthermore, the system can determine a beta value and a trim rate that reduces a sum of the plurality estimates. Subsequently, the system can remove, based on the first outcome estimate and the beta value, the first geographic pair from the plurality of geographic pairs to generate the first subset of geographic pairs.


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