The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Feb. 11, 2025

Filed:

Mar. 16, 2023
Applicant:

Star India Private Limited, Mumbai, IN;

Inventors:

Rachit Jain, Mumbai, IN;

Shenglong Lyu, Beijing, CN;

Assignee:
Attorneys:
Primary Examiner:
Int. Cl.
CPC ...
H04N 21/466 (2011.01); H04N 21/25 (2011.01); H04N 21/442 (2011.01); H04N 21/482 (2011.01);
U.S. Cl.
CPC ...
H04N 21/4668 (2013.01); H04N 21/251 (2013.01); H04N 21/44204 (2013.01); H04N 21/4826 (2013.01);
Abstract

Various embodiments provide a method and a system for facilitating content recommendation to content viewers. The method performed by the system includes accessing content viewer behavior data associated with a content viewer. The method includes classifying the content viewer in a viewer cohort based on the content viewer behavior data. The viewer cohort includes a plurality of related content viewers. The method includes accessing and aggregating content viewer interaction data from the plurality of related content viewers. The content viewer interaction data includes a popularity index. The method includes computing via a machine learning model, a performance metric for each recommended content item based on the content viewer interaction data. The method includes determining an optimal content sequence for displaying the plurality of recommended content items based on the performance metrics for the plurality of recommended content items.


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