The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Feb. 11, 2025
Filed:
Jun. 23, 2022
Amazon Technologies, Inc., Seattle, WA (US);
Mauricio Alejandro Flores Rios, Seattle, WA (US);
Han-Kai Hsu, Seattle, WA (US);
Yujia Chen, Bellevue, WA (US);
Linda Liu, Seattle, WA (US);
Yash Chaturvedi, Issaquah, WA (US);
Amazon Technologies, Inc., Seattle, WA (US);
Abstract
Systems, methods, and computer-readable media are disclosed for determining virtual product placement opportunities in a media content and determining product candidates for virtual insertion into the media content. The product placement system may determine shot segments from the media content and for each shot segment may determine candidate product placement locations. The product placement system may determine contextual information from the shot segments and from the contextual information determine candidate products suitable for the product placement locations. The product placement system may determine total screen time for each product placement opportunity as well as quality of each opportunity. For each product and product placement opportunity, the product placement system may determine an expected revenue and a projected insertion cost.