The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jan. 21, 2025
Filed:
Oct. 05, 2023
Mediamath Acquisition Corporation, New York, NY (US);
Aaron Goldman, New York, NY (US);
Daniel Robert Howard Bougourd, London, GB;
Justin Michael Dougherty, New York, NY (US);
Michael John Perreux, New York, NY (US);
Cullinan B. Hartnett, Nevada City, CA (US);
Wilfried A. Schobeiri, Chicago, IL (US);
Ming-Lun Tung, Cambridge, MA (US);
MediaMath Acquisition Corporation, New York, NY (US);
Abstract
The present application describes systems, methods and devices for creative asset management, some of which can be utilized in closed/batch supply and/or open real-time bidding (RTB) supply opportunities. The present application further describes systems, methods and devices for omni-channel creative asset management that may have bi-directional features. In particular, in some embodiments, the creative asset management systems, methods, and devices described herein can allow advertisers to consolidate their online advertising efforts into a central platform.