The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Dec. 24, 2024
Filed:
Sep. 28, 2022
The Nielsen Company (Us), Llc, New York, NY (US);
Alexander Topchy, Oldsmar, FL (US);
Vladimir Kuznetsov, Ellicott City, MD (US);
The Nielsen Company (US), LLC, New York, NY (US);
Abstract
Methods and apparatus to determine media viewing information for hybrid content delivery are disclosed. An example apparatus includes at least one memory, machine readable instructions, and processor circuitry to at least one of instantiate or execute the machine readable instructions to monitor network traffic associated with at least one device during a media session, determine viewing information associated with the media session based on a consumption data message in the network traffic, the consumption data message transmitted by the at least one device, determine a program identifier of primary content received by the at least one device, the program identifier indicative of a program presented as the primary content by the at least one device, associate a panelist identifier with the viewing information and the program identifier of the primary content, and generate a media session report based on the panelist identifier, the viewing information, and the program identifier.