The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Nov. 26, 2024
Filed:
Nov. 12, 2021
The Nielsen Company (Us), Llc, New York, NY (US);
Michael Richard Sheppard, Holland, MI (US);
Jonathan Sullivan, Hurricane, UT (US);
Edward Murphy, North Stonington, CT (US);
The Nielsen Company (US), LLC, New York, NY (US);
Abstract
A disclosed example includes: at least one memory; instructions; and processor circuitry to execute the instructions to at least: determine a first sum of estimated individual cardinalities of audience members of first and second media platforms; determine a second sum of estimated pairwise cardinalities of ones of the audience members belonging to both the first and second media platforms; and generate lower and upper bound estimates of a deduplicated audience size based on the first and second sums; and send the deduplicated audience size to a computing device via a network communication.