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The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Patent No.:

US 12124509 B1

PDFFull Text
Date of Patent:
Oct. 22, 2024

Filed:

Dec. 13, 2022

Automated media analysis for sponsor valuation

Applicant:

Gumgum Sports Inc., Santa Monica, CA (US);

Inventors:

Jeffrey Benjamin Katz, Brookeville, MD (US);

Cambron Neil Carter, Santa Monica, CA (US);

Brian Jongmin Kim, Los Angeles, CA (US);

Assignee:

GumGum Sports Inc., Santa Monica, CA (US);

Attorney:

Knobbe, Martens, Olson & Bear, LLP

Primary Examiner:

James M Detweiler

Int. Cl.
CPC ...
G06Q 30/02 (2023.01); G06F 16/783 (2019.01); G06N 3/08 (2023.01); G06Q 30/0242 (2023.01); G06Q 30/0273 (2023.01); G06V 10/82 (2022.01); G06V 20/40 (2022.01); G06V 30/19 (2022.01); H04N 21/2187 (2011.01); H04N 21/24 (2011.01); H04N 21/442 (2011.01); G06F 3/04842 (2022.01); G06F 3/04883 (2022.01); G06F 18/214 (2023.01); G06F 18/24 (2023.01); G06F 18/2413 (2023.01); G06N 20/00 (2019.01); G06V 30/10 (2022.01); G06V 30/196 (2022.01); H04H 60/47 (2008.01); H04H 60/48 (2008.01); H04H 60/59 (2008.01); H04H 60/63 (2008.01); H04N 21/232 (2011.01); H04N 21/234 (2011.01); H04N 21/2387 (2011.01); H04N 21/2547 (2011.01); H04N 21/262 (2011.01); H04N 21/2665 (2011.01); H04N 21/44 (2011.01); H04N 21/658 (2011.01); H04N 21/81 (2011.01);
U.S. Cl.
CPC ...
G06F 16/783 (2019.01); G06F 16/7837 (2019.01); G06N 3/08 (2013.01); G06Q 30/0242 (2013.01); G06Q 30/0273 (2013.01); G06Q 30/0275 (2013.01); G06V 10/82 (2022.01); G06V 20/42 (2022.01); G06V 20/46 (2022.01); G06V 30/19173 (2022.01); H04N 21/2187 (2013.01); H04N 21/2407 (2013.01); H04N 21/44204 (2013.01); G06F 3/04842 (2013.01); G06F 3/04883 (2013.01); G06F 18/214 (2023.01); G06F 18/24 (2023.01); G06F 18/24143 (2023.01); G06N 20/00 (2019.01); G06T 2207/10016 (2013.01); G06T 2207/20081 (2013.01); G06T 2207/20084 (2013.01); G06T 2207/30224 (2013.01); G06V 30/10 (2022.01); G06V 30/1983 (2022.01); G06V 2201/09 (2022.01); H04H 60/47 (2013.01); H04H 60/48 (2013.01); H04H 60/59 (2013.01); H04H 60/63 (2013.01); H04N 21/232 (2013.01); H04N 21/23418 (2013.01); H04N 21/2387 (2013.01); H04N 21/2547 (2013.01); H04N 21/26241 (2013.01); H04N 21/2665 (2013.01); H04N 21/44008 (2013.01); H04N 21/6581 (2013.01); H04N 21/812 (2013.01); H04N 21/8133 (2013.01);
Abstract

Systems and methods are provided for analyzing images or video using computer vision. Data comprising real time or near real time information or historical information is retrieved that is associated with a sporting event at a physical location. A time segment is identified of a display device at the physical location for acquisition. The display device is configurable to present visual sponsorship data during the time segment for an assigned sponsor. It is determined that one or more rules are satisfied by the data. An indication is transmitted that the first rule is satisfied to a computing device of a sponsor. A bid or valuation is generated based at least on the first rule being satisfied. A request to acquire the time segment is received from the computing device of the sponsor, and the display device at the physical location is caused to present visual sponsorship data for the sponsor during the time segment.

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