The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Sep. 10, 2024
Filed:
Jul. 26, 2022
Block, Inc., San Francisco, CA (US);
Katherine Swett, Mount Pleasant, SC (US);
Lisa Fong, Hayward, CA (US);
Xuanhua Ren, San Francisco, CA (US);
Jocelyn Fu, Auburndale, MA (US);
Katherine Ahn, New York, NY (US);
Vitaly Odemchuk, Brookhaven, GA (US);
Bryan Ashley, Larkspur, CA (US);
Joseph Boudreau, Toronto, CA;
Block, Inc., Oakland, CA (US);
Abstract
Techniques described herein are directed to centralized identities for personalization of data presentation. A centralized identity is generated when similar user identifiers as stored across resources are determined. The centralized identity associates the user identifiers with each other and allows for user-related data from the multiple disparate resources to be queried and received. This user-related data can then be utilized to determine one or more personalizations to apply, and an application being used by the user may be modified to present the personalizations.