Computer-implemented methods and system for customized interactive image collection based on customer data

Abstract

Systems and methods for purchasing items using a payment processing service (PPS) that checks inventory of merchant(s) and generates interactive components displayed by a third-party platform. Inventory data for merchants is stored by the PPS. The PPS receives an indication of input to a graphical user interface (GUI) presented by the third-party platform. The input represents a desire of a customer to purchase an item from a brick-and-mortar store of a particular merchant. The PPS determines that the merchant does not have the item available but determines it is available at a similar merchant's store. The PPS generates an interactive component comprising an image of the item and a selectable control to be used to initiate purchase from the similar merchant. The interactive component is displayed via the GUI, overlaid with customer-specific item variant information. Selection of the component allows the customer to add the item to a cart.