The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Aug. 27, 2024

Filed:

May. 08, 2023
Applicant:

Yahoo Ad Tech Llc, New York, NY (US);

Inventors:

Ariel Raviv, Haifa, IL;

Yair Koren, Haifa, IL;

Eliran Abutbul, Qiryat Atta, IL;

Omer Duvdevany, Tel Aviv, IL;

Assignee:

Yahoo Ad Tech LLC, New York, NY (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/0242 (2023.01); G06F 40/20 (2020.01); G06N 5/04 (2023.01); G06N 20/00 (2019.01); G06Q 30/0201 (2023.01); G06Q 30/0251 (2023.01); G06Q 30/0273 (2023.01); G06Q 30/0282 (2023.01); G06Q 30/0601 (2023.01);
U.S. Cl.
CPC ...
G06Q 30/0246 (2013.01); G06F 40/20 (2020.01); G06N 5/04 (2013.01); G06N 20/00 (2019.01); G06Q 30/0201 (2013.01); G06Q 30/0206 (2013.01); G06Q 30/0261 (2013.01); G06Q 30/0269 (2013.01); G06Q 30/0275 (2013.01); G06Q 30/0282 (2013.01); G06Q 30/0631 (2013.01); G06Q 30/0633 (2013.01);
Abstract

One or more computing devices, systems, and/or methods for generating dynamic content item recommendations are provided. Content item information, extracted from message data, is aggregated to calculate popularity and attributes of content items. The content items are ranked based upon the popularity and attributes to generate a ranked list of content items. Exploration traffic is served utilizing a set of eligible content items selected from the ranked list of content items. An eligible content item is promoted for participation in auctions for serving non-exploration traffic based upon the eligible content item being served a threshold number of times.


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