The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 20, 2024
Filed:
Feb. 21, 2023
Google Llc, Mountain View, CA (US);
Graeme John Rimmer, Twickenham, GB;
Lewis Jay Hemens, London, GB;
GOOGLE LLC, Mountain View, CA (US);
Abstract
A method for selecting and serving a content item includes serving a script to a client device in response to a request, where the script is configured to determine a size of a viewport, determine a width of a parent element of a resource, and determine a content item size based, at least in part, on the size of the viewport and the width of the parent element. The method also includes receiving information indicative of the determined content item size, determining a set of content items based, at least in part, on the received information indicative of the determined content item size, selecting a content item from the determined set of content items, and serving data to effect display of the selected content item in the parent element with the resource.