Systems and methods for facilitating online search based on offline transactions

Abstract

This application relates to systems and methods for facilitating online search based on offline transaction data. In some examples, a disclosed system includes a computing device that is configured to: obtain an online search request that is submitted by a user to an online retailer; generate an online search result comprising a plurality of items that match the query and are available at a first physical retail store associated with the online retailer; generate online search data based on the online search request and the online search result; obtain in-store purchase data of the user, wherein the in-store purchase data comprise at least one offline transaction initiated by the user at one or more physical retail stores associated with the online retailer for purchasing at least one item of the plurality of items within a predetermined time period after generating the online search result; generate, for the query and for each of the at least one item purchased offline, an order feedback signal by associating the in-store purchase data with the online search data; and perform an online search based on the order feedback signal, in response to the query from any user.