The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Mar. 05, 2024

Filed:

Feb. 11, 2022
Applicant:

The Nielsen Company (Us), Llc, New York, NY (US);

Inventors:

Daniel Nelson, Tampa, FL (US);

Madhusudhan Reddy Alla, Allen, TX (US);

Assignee:

The Nielsen Company (US), LLC, New York, NY (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04N 21/442 (2011.01); G06K 7/10 (2006.01); G06K 19/06 (2006.01); G06Q 30/0201 (2023.01); H04N 21/237 (2011.01); H04N 21/258 (2011.01); H04N 21/41 (2011.01); H04N 21/4223 (2011.01); H04N 21/435 (2011.01); H04N 21/475 (2011.01); H04N 21/658 (2011.01); H04N 21/858 (2011.01);
U.S. Cl.
CPC ...
H04N 21/44213 (2013.01); G06K 7/1095 (2013.01); G06K 19/06037 (2013.01); G06Q 30/0201 (2013.01); H04N 21/237 (2013.01); H04N 21/25883 (2013.01); H04N 21/4126 (2013.01); H04N 21/4223 (2013.01); H04N 21/435 (2013.01); H04N 21/4756 (2013.01); H04N 21/6582 (2013.01); H04N 21/8586 (2013.01);
Abstract

Methods and apparatus to measure audience composition and recruit audience measurement panelists are disclosed. An example media device disclosed herein includes processor circuitry to execute instructions to: detect a first code embedded in a video stream of media presented by the media device, the first code to reference first audience measurement data to identify the media; after detection of the first code, provide a prompt to request input of second audience measurement data; and cause transmission of at least one of the first audience measurement data or the second audience measurement data to a remote data processing facility.


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