The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Mar. 05, 2024

Filed:

Jan. 26, 2022
Applicant:

Google Llc, Mountain View, CA (US);

Inventors:

Amy Wu, Sunnyvale, CA (US);

Brandon Murdock Pearcy, San Francisco, CA (US);

Nathan Peter Lucash, San Francisco, CA (US);

Jun Xu, Shanghai, CN;

Yi Zhang, Sunnyvale, CA (US);

Zhen Yu, Shanghai, CN;

Assignee:

GOOGLE LLC, Mountain View, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2023.01); G06F 3/0482 (2013.01); G06F 3/04842 (2022.01); G06F 40/103 (2020.01); G06Q 30/0241 (2023.01); G06T 3/40 (2006.01);
U.S. Cl.
CPC ...
G06Q 30/0277 (2013.01); G06F 3/0482 (2013.01); G06F 3/04842 (2013.01); G06F 40/103 (2020.01); G06T 3/40 (2013.01);
Abstract

One or more servers can implement a method including generating an information resource comprising a content package including first content, metadata of a content extension, and a script for displaying the first content, and transmitting the information resource to a client device to cause the client device to: display the first content within an inline frame; identify an interaction with a user interface feature; transmit, responsive to identifying the interaction, a content extension request based on the metadata of the content extension; receive, responsive to the content extension request, a second content item; responsive to identifying the interaction, expand the inline frame from the first size to a second size; and display, in the expanded inline frame, the second content item, the second content item different from the first content item.


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