The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Mar. 05, 2024

Filed:

Sep. 28, 2022
Applicant:

Amazon Technologies, Inc., Seattle, WA (US);

Inventors:

Anthony Crider, Longmont, CO (US);

Hariharan Jayaraman, Oakville, CA;

Nicole Landis Ferragonio, Scotch Plains, NJ (US);

Alan Kerry Lewis, Erie, CO (US);

Keerat Singh Sharma, Longmont, CO (US);

Assignee:

Amazon Technologies, Inc., Seattle, WA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/02 (2023.01); G06Q 30/0242 (2023.01);
U.S. Cl.
CPC ...
G06Q 30/0246 (2013.01);
Abstract

Data clean rooms provided for subscribers to advertising analysis services include data regarding advertising impressions, selections, view or conversion events, and memberships of audience segments, and computing functions or capacities for processing the data in an anonymized fashion. When advertisements are presented to customers, and interactions by customers (e.g., impressions, views, clicks, conversions or others) with goods or services are detected, data regarding the interactions may be aggregated and stored. When queries on behalf of an advertiser are identified, data associated with the queries may be retrieved and stored in a data clean room for processing or analysis. Anonymized responses to the query may be returned to the customer or serve as basis for one or more advertising events.


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