The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Feb. 06, 2024
Filed:
Oct. 19, 2021
Applicant:
Jelli, Llc, San Mateo, CA (US);
Inventors:
Jateen P. Parekh, San Mateo, CA (US);
Em Huynh, San Jose, CA (US);
Assignee:
Jelli, LLC, San Mateo, CA (US);
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/0251 (2023.01); G06Q 30/0273 (2023.01); G06Q 30/0241 (2023.01); H04H 60/06 (2008.01); G06Q 30/08 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/0275 (2013.01); G06Q 30/0276 (2013.01); G06Q 30/08 (2013.01); H04H 60/06 (2013.01); H04H 2201/11 (2013.01);
Abstract
An indication to make a terrestrial broadcast ad spot associated with a terrestrial broadcast available for bid via a digital demand side platform is received. A bid request is sent to the digital demand side platform based at least in part on the indication. An indication of a winning bid for the terrestrial broadcast ad spot is received. A creative ad content associated with the winning bid is caused to be included in the terrestrial broadcast at a time associated with the terrestrial broadcast ad spot.