The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jan. 16, 2024
Filed:
Oct. 06, 2022
Maplebear Inc., San Francisco, CA (US);
Supriyo Chakraborty, White Plains, NY (US);
Keith Grueneberg, Stewart Manor, NY (US);
Bongjun Ko, Harrington, NJ (US);
Christian Makaya, Summit, NJ (US);
Jorge J. Ortiz, Rego Park, NY (US);
Swati Rallapalli, Ossining, NY (US);
Theodoros Salonidis, Wayne, PA (US);
Rahul Urgaonkar, Rye, NY (US);
Dinesh Verma, New Castle, NY (US);
Xiping Wang, Scarsdale, NY (US);
Maplebear Inc., San Francisco, CA (US);
Abstract
A method for targeted advertisement includes transmitting a pre-filter to the user device, responsive to contextual information from a user device, to determine, using a processor, one or more inferences based on physical browsing information, collected at the user device, in compliance with one or more privacy policies of the user. The method also includes receiving one or more inferences determined by the pre-filter from the user device and transmitting one or more targeted advertisements to the user device based on one or more inferences.