The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Dec. 12, 2023

Filed:

Jun. 28, 2022
Applicant:

Yieldmo, Inc., Nashua, NH (US);

Inventor:

Terry McClendon, Nashua, NH (US);

Assignee:

Yieldmo, Inc., Nashua, NH (US);

Attorneys:
Primary Examiner:
Int. Cl.
CPC ...
H04N 21/234 (2011.01); H04N 21/2343 (2011.01); H04N 21/81 (2011.01); H04N 21/44 (2011.01);
U.S. Cl.
CPC ...
H04N 21/234345 (2013.01); H04N 21/23424 (2013.01); H04N 21/44016 (2013.01); H04N 21/812 (2013.01);
Abstract

One variation of a method for serving interactive ad content includes, in response to a pause event that pauses playback of a digital video, viewed on a display of a streaming device accessed by a user: overlaying the digital video with a home screen including an image player and a set of icons linked to a set of video advertisements; in response to a first user input proximal an icon, in the set of icons, corresponding to a video advertisement, in the set of video advertisements, reconfiguring the image player and initiating playback of the video advertisement within the image player; during playback of the video advertisement, in response to a second user input proximal the icon, expanding the image player and activating an audio stream of the video advertisement; and, in response to a user input that resumes playback of the digital video, pausing playback of the video advertisement.


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