The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Dec. 05, 2023

Filed:

Jul. 01, 2022
Applicant:

GM Cruise Holdings Llc, San Francisco, CA (US);

Inventors:

Alexander Willem Gerrese, San Francisco, CA (US);

Jennifer Devar McKnew, San Francisco, CA (US);

Livia Johanna, San Francisco, CA (US);

Assignee:

GM CRUISE HOLDINGS LLC, San Francisco, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2023.01); G06Q 30/0251 (2023.01); G05B 19/418 (2006.01);
U.S. Cl.
CPC ...
G06Q 30/0265 (2013.01); G06Q 30/0267 (2013.01);
Abstract

Systems and methods for targeted advertisements displayed on a vehicle. A dynamic advertising platform leverages various ridehail service modalities to present targeted advertisements to users and bystanders. The modalities can include ridehail applications, external vehicle screens, interior vehicle screens, and other in-car experience formats. The targeted advertisements can be selected based on various factors, which can be personalized based on the user as well as based on the advertising business's preferences.


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