The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Nov. 07, 2023
Filed:
Sep. 03, 2020
Amazon Technologies, Inc., Seattle, WA (US);
Adam Jacob Gilbert, Seattle, WA (US);
Dustin Kwan, Bellevue, WA (US);
Oliver N. Dsouza, Sammamish, WA (US);
Robert Alan Stock, Seattle, WA (US);
Amazon Technologies, Inc., Seattle, WA (US);
Abstract
A system for maintaining product networks to provide recommendations for bid amounts to third party entity devices. A service provider entity device tracks product purchase history for customers and determines relationships associated with products purchased by the customers. When a webpage is loaded by a customer device, a third party entity device receives a bid request from a publisher device and transmits a bid recommendation request to the service provider entity device. The service provider entity device determines input features including a base bid, a propensity score, and a pacing score based on the relationships. The service provider entity device transmits a bid recommendation response with a recommended bid amount to the third party entity device, based on the input features.