The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Sep. 19, 2023

Filed:

Jun. 04, 2020
Applicant:

Zapple Inc., Seoul, KR;

Inventors:

Jong Soo Kim, Seoul, KR;

Tae Yong Park, Yongin-si, KR;

Dong Hyun Ku, Seoul, KR;

Assignee:

ZAPPLE INC., Seoul, KR;

Attorneys:
Primary Examiner:
Int. Cl.
CPC ...
H04N 21/44 (2011.01); H04N 21/438 (2011.01); H04N 21/81 (2011.01);
U.S. Cl.
CPC ...
H04N 21/44016 (2013.01); H04N 21/4383 (2013.01); H04N 21/812 (2013.01);
Abstract

A broadcast receiving apparatus according to an embodiment of the disclosure includes: a broadcast contents processing unit which is configured to request, when receiving a channel switching signal, broadcast contents of a switched channel and to display the transmitted broadcast contents of the switched channel on a first plane; a zapping advertisements processing unit which is configured to request a moving image zapping advertisement corresponding to the switched channel from a zapping advertisements server and to displays the received moving image zapping advertisement on a first plane; and a screen control unit which is configured to display the broadcast contents of the switched channel on the first plane after the moving image zapping advertisement is finished.


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