The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 15, 2023
Filed:
Oct. 27, 2020
Volvo Car Corporation, Gothenburg, SE;
Sohini Roy Chowdhury, Santa Clara, CA (US);
Jon Seneger, Boulder Creek, CA (US);
Ebrahim Alareqi, Santa Clara, CA (US);
Joakim Soderberg, Gothenburg, SE;
Ao Liu, Mountain View, CA (US);
Volvo Car Corporation, Gothenburg, SE;
Abstract
The present disclosure provides systems, methods, and metrics that filter out online visitor behavioral data that represents a potential lead with a high likelihood to convert to a vehicle sale from online visitor behavioral data that does not represent a potential lead with a low likelihood to convert to a vehicle sale, based on a mapping of sales back to observed website and vehicle configurator data. This enables more effective lead generation and the more efficient targeting of online incentive offers and sales 'nudges,' for example. Further, the present disclosure enables web analytics data to be combined with sales data for sales forecasting in general.