The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Aug. 01, 2023

Filed:

Aug. 06, 2021
Applicant:

Yahoo Ad Tech Llc, Dulles, VA (US);

Inventors:

Marcel Becker, San Jose, CA (US);

Seth Halvaksz, Falls Church, VA (US);

William G. Wetherell, San Francisco, CA (US);

Alan Eyzaguirre, London, GB;

Assignee:

Yahoo Ad Tech LLC, New York, NY (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 17/30 (2006.01); G06F 16/2457 (2019.01); G06Q 30/00 (2023.01); G06Q 30/0241 (2023.01); H04L 51/046 (2022.01);
U.S. Cl.
CPC ...
G06F 16/24578 (2019.01); G06Q 30/00 (2013.01); G06Q 30/0241 (2013.01); H04L 51/046 (2013.01);
Abstract

The present disclosure relates to systems and methods customizing electronic communications. A future event associated with a first user may be determined, and a second user that is associated with the first user may be identified. A plurality of communications involving the first user and the second user may be analyzed. A selection rule may be applied based on the analyzed plurality of communications, the selection rule identifying content from the database. Content from the database may be selected based on the application of the selection rule. An electronic message may be provided to the first user identifying the future event, and the selected content may be provided to the first user.


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