The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jul. 25, 2023
Filed:
Aug. 30, 2021
Applicant:
Paypal, Inc., San Jose, CA (US);
Inventors:
Eric Noel Billingsley, Campbell, CA (US);
Raghav Gupta, Sunnyvale, CA (US);
Randall Scott Shoup, San Francisco, CA (US);
Neelakantan Sundaresan, Mountain View, CA (US);
Assignee:
PayPal, Inc., San Jose, CA (US);
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 16/958 (2019.01); G06N 20/00 (2019.01); G06Q 10/0637 (2023.01); G06Q 30/02 (2023.01); G06Q 40/06 (2012.01); G06F 16/957 (2019.01); G06N 5/022 (2023.01);
U.S. Cl.
CPC ...
G06F 16/958 (2019.01); G06F 16/9577 (2019.01); G06N 5/022 (2013.01); G06N 20/00 (2019.01); G06Q 10/06375 (2013.01); G06Q 30/02 (2013.01); G06Q 40/06 (2013.01);
Abstract
In one embodiment, a method is illustrated as including defining a set of perspective objects capable of being placed onto a modified web page, monitoring parameters of a web page, the parameters including a number of times a current object is executed on the web page, using an Artificial Intelligence (AI) algorithm to determine a perspective object with a preferred Return On Investment (ROI), and selecting the perspective object to be placed onto the modified web page.