The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jul. 18, 2023
Filed:
Feb. 13, 2019
Sony Corporation, Tokyo, JP;
Charlemagne Aguilar Santos, San Diego, CA (US);
Tanmay Agnihotri, San Diego, CA (US);
Sony Group Corporation, Tokyo, JP;
Abstract
An Event Streams 'event' which contains information about ads is sent via ATSC 3.0 to a receiver player along with an xlinkResolution signal. This information includes but is not limited to time stamps for when the ads will start and stop. When this xlinkResolution is sent to the receiver player, the receiver player sends a notification to a broadcaster app containing the information about start and stop time for presenting the ad. Using this information, the broadcaster app updates itself so that, for example, the broadcaster app can present a message on a user interface regarding the subject of the ad, or present content related to but different from the ad along with the ad itself.