The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jun. 20, 2023
Filed:
Jul. 06, 2021
Walmart Apollo, Llc, Bentonville, AR (US);
Abhimanyu Mitra, San Jose, CA (US);
Kannan Achan, Saratoga, CA (US);
Abhay Kashyap, San Francisco, CA (US);
Afroza Ali, Los Altos, CA (US);
Omkar Deshpande, Saratoga, CA (US);
WALMART APOLLO, LLC, Bentonville, AR (US);
Abstract
A system including one or more processors and one or more non-transitory computer-readable media storing computing instructions configured to run on the one or more processors and perform: displaying content elements on one or more websites to users; tracking respective impression response data for each impression of a respective content element of the content elements comprising (a) a respective response of a respective user of the users and (b) a respective time of the respective response of the respective user; determining respective weightings of the content elements based on posterior distributions using the respective impression response data, as adjusted by a temporal decay factor, based on the respective times of the respective impression response data for the content elements; and generating a webpage of the one or more web sites to comprise a selected content element based on the respective weighting of the selected content element. Other embodiments are disclosed.