The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jun. 13, 2023

Filed:

Apr. 27, 2022
Applicant:

Content Square Sas, Paris, FR;

Inventors:

Antoine Guo, Paris, FR;

Stephen Lemaistre, Paris, FR;

Sylvain Cousquer, Paris, FR;

Assignee:

Content Square SAS, Paris, FR;

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2023.01); G06Q 30/0242 (2023.01); G06Q 30/0241 (2023.01); G06F 9/451 (2018.01); G06F 16/957 (2019.01);
U.S. Cl.
CPC ...
G06Q 30/0244 (2013.01); G06F 9/451 (2018.02); G06F 16/9577 (2019.01); G06Q 30/0277 (2013.01);
Abstract

Methods, systems, and programs are presented for determining exposure rate. One method includes an operation for operation for receiving a request, from a client device, for a value of an exposure rate of a zone within a webpage, the request comprising at least one search parameter and information about a viewport of the presented webpage. A check is made to determine if the exposure rate has been previously calculated. When the exposure rate has not been previously calculated, a visibility height of the zone is calculated and stored in a memory. When the exposure rate has been calculated, the visibility height is retrieved from the memory. Recordings of members accessing the webpage are analyzed to determine when the visibility height of the zone is visible in member devices accessing the webpage. The exposure rate of the zone is calculated based on the determinations of visibility of the zone.


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