The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
May. 30, 2023
Filed:
Jan. 19, 2022
Pinterest, Inc., San Francisco, CA (US);
Andrey Dmitriyevich Gusev, San Francisco, CA (US);
Wenke Zhang, Burlingame, CA (US);
Hsiao-Ching Chang, San Francisco, CA (US);
Qinglong Zeng, San Francisco, CA (US);
Peter John Daoud, New York, NY (US);
Jun Liu, San Francisco, CA (US);
Grace Chin, San Francisco, CA (US);
Zhuoyuan Li, Palo Alto, CA (US);
Jacob Franklin Hanger, San Francisco, CA (US);
Vincent Bannister, San Francisco, CA (US);
Pinterest, Inc., San Francisco, CA (US);
Abstract
Systems and method for determining a topic cohesion measurement between a content item and a hyperlinked landing page are presented. In one embodiment, a plurality of content item signals is generated for the content item and a corresponding plurality of signals are generated for the hyperlinked landing page. An analysis of the corresponding signals is conducted to determine a measurement of topic cohesion, a topic cohesion score, between the content item and the hyperlinked landing page. A cohesion predictor model is trained to generate the predictive topic cohesion score between an input content item and a hyperlinked landing page. Upon a determination that the topic cohesion score is less than a predetermined threshold, remedial actions are taken regarding the hyperlink of the content item. Alternatively, positive actions may be carried out, including promoting the content item to others, associating advertisements with the content item, and the like.