The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
May. 23, 2023
Filed:
Sep. 29, 2020
Iheartmedia Management Services, Inc., San Antonio, TX (US);
Daniel N. MacTiernan, Ocean City, NJ (US);
Jeffrey Lee Littlejohn, Mason, OH (US);
David C. Jellison, Jr., Ogallala, NE (US);
Jeffrey James Bengel, Springboro, OH (US);
Todd Louis Goldberg, Chicago, IL (US);
iHeartMedia Management Services, Inc., San Antonio, TX (US);
Abstract
A media stream includes multiple spot blocks representing portions of time assigned to particular media content, where some of the plurality of spot blocks include primary media content, and others include advertising content. The media stream also includes a contextual marker embedded in at least one of the spot blocks. The contextual marker includes information used by a media player to transmit a tracking call in response to reading the contextual marker.