The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
May. 16, 2023
Filed:
May. 31, 2017
Adobe Inc., San Jose, CA (US);
Kourosh Modarresi, Santa Clara, CA (US);
Yi Liu, Mountain View, CA (US);
Paresh P. Shenoy, Secaucus, NJ (US);
Aran Nayebi, Stanford, CA (US);
Pradeep Saikalyanachakravarthi Javangula, San Jose, CA (US);
Adobe Inc., San Jose, CA (US);
Abstract
User data overlap determination in a digital medium environment is described. Initially, a user selects segments of user data for which a determination of overlap is to be made. For example, the user selects a segment representing users that are working professionals and a segment representing users that are mothers, such that working-mother users may correspond to the overlap. Regardless of the particular segments selected, an indication of those segments is received. One of multiple different overlap determining techniques—which can include a combined MinHash and HyperLogLog (HLL) technique and an Inclusion-Exclusion technique—may be selected for computing the overlap based on a number of segments indicated and numbers of users represented by the segments. The selected overlap determining technique is then used to compute the user data overlap between the indicated segments. Digital content including values indicative of the determined overlap is generated for presentation to a user.