The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Apr. 25, 2023
Filed:
Feb. 18, 2021
Taboola.com Ltd., Ramat Gan, IL;
TABOOLA.COM LTD., Ramat Gan, IL;
Abstract
A method, product and system are provided for determining estimated quality scores in digital content distribution systems. The method comprises, based on monitoring of engagements and conversions, determining a segment-specific estimated quality score of a given traffic; determining an observation-based pair-specific quality score for the given traffic and for a specific campaign; and determining, based on the segment-specific estimated quality score and based on the observation-based pair-specific quality score, a pair-specific estimated quality score of the specific campaign for the given traffic segment indicating an estimated quality score of the specific campaign when presented in the given traffic segment.