The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Mar. 14, 2023

Filed:

Feb. 06, 2020
Applicant:

Amazon Technologies, Inc., Seattle, WA (US);

Inventors:

Taejin Park, Bellevue, WA (US);

Thiago Schiavo Mosqueiro, Seattle, WA (US);

Matthew Taddy, Seattle, WA (US);

William Lee Gans, Seattle, WA (US);

Crystal Hoyer, Seattle, WA (US);

Ramon Huerta, Seattle, WA (US);

Assignee:

Amazon Technologies, Inc., Seattle, WA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/02 (2012.01); G06F 16/2457 (2019.01); G06N 7/00 (2023.01); G06N 20/00 (2019.01);
U.S. Cl.
CPC ...
G06Q 30/02 (2013.01); G06F 16/24578 (2019.01); G06N 7/005 (2013.01); G06N 20/00 (2019.01);
Abstract

Technologies are provided for generation of quality scores for brand curation. A quality score represents a quality assessment of a brand. To generate quality scores, a machine-learning (ML) model can be trained to classify brands as either pertaining or not-pertaining to a group of select brands. The ML model can be trained using the group of select brands as a training set and performance signals for those brands as feature inputs. A select brand can be an expert curated brand, a brand carried by a particular merchant, or a brand identified using social media. A performance signal defines a value of a quality metric of a brand, where the quality metric defines an aspect of interaction between a customer and the brand within a digital marketplace. A quality score of a brand can be generated by applying the trained ML model to performance signals for the brand.


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