The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Feb. 21, 2023

Filed:

Mar. 16, 2021
Applicant:

Xad, Inc., New York, NY (US);

Inventors:

Feng Wan, Mountain View, CA (US);

Srihari Venkatesan, Mountain View, CA (US);

Saravana Ravindran, Mountain View, CA (US);

Shanshan Tuo, Mountain View, CA (US);

Prakash Muttineni, San Ramon, CA (US);

Deborah Zhang, Mountain View, CA (US);

Huitao Luo, Fremont, CA (US);

Shashi Seth, Mountain View, CA (US);

Assignee:

xAd, Inc., New York, NY (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/02 (2012.01); H04W 4/02 (2018.01); G06F 16/29 (2019.01); G06F 3/04842 (2022.01); G06Q 30/0251 (2023.01); G06Q 30/0204 (2023.01);
U.S. Cl.
CPC ...
G06Q 30/0261 (2013.01); G06F 3/04842 (2013.01); G06F 16/29 (2019.01); G06Q 30/0205 (2013.01); G06Q 30/0266 (2013.01); G06Q 30/0267 (2013.01); H04W 4/02 (2013.01);
Abstract

The disclosed technology includes system and method for impressing publicly displayed information on mobile devices. The method comprises determining at least a first place and a second place for a mobile device based on locations associated with the mobile device. Each of the first place and the second place being a place where the mobile device is regularly located as indicated by densities of the locations mapped over a geographical region and the corresponding time stamps. The first place and second place are used to determine one or more travel routes routinely taken by a user of the mobile device, and to build an association database, where the mobile device is associated with one or more information documents, each of the one or more information documents including information publicly displayed along the one or more routes.


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