The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Feb. 21, 2023
Filed:
Dec. 11, 2020
Onetrust, Llc, Atlanta, GA (US);
Patrick Whitney, Atlanta, GA (US);
Kevin Jones, Atlanta, GA (US);
Brian Kelly, Atlanta, GA (US);
Subramanian Viswanathan, Atlanta, GA (US);
Casey Hill, Atlanta, GA (US);
Jeffrey Baucom, Atlanta, GA (US);
Madhusudhan Kunhambu, Bangalore, IN;
Mithun Babu, Atlanta, GA (US);
Rajneesh Kesavan, Bengaluru, IN;
Santhosh Kumar Koti, Hyderabad, IN;
Sathish Gopalakrishnan, Atlanta, GA (US);
Anand Balasubramanian, Bangalore, IN;
Mohamed Kabad, Atlanta, GA (US);
Jayamohan Puthenveetil, Bangalore, IN;
Jonathan Blake Brannon, Smyrna, GA (US);
OneTrust, LLC, Atlanta, GA (US);
Abstract
Data processing systems and methods, according to various embodiments, are adapted for determining a categorization for each tracking tool that executes on a particular webpage based on a variety of criteria, such as the purpose of the tracking tool and its source script. The system may compare the characteristics of tracking tools on a webpage to a database of known tracking tools to determine the appropriate categorization. When a user visits the webpage, the system analyzes these categories and determines whether the tracking tool should be permitted to run based on the categories and/or other criteria, such as whether the user has consented to the use of that type of tracking tool.