The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jan. 17, 2023
Filed:
May. 29, 2020
The Nielsen Company (Us), Llc, New York, NY (US);
David H. Wright, Safety Harbor, FL (US);
Daniel Nelson, Tampa, FL (US);
Raghuram Ranganathan, Tampa, FL (US);
Derrick McCulley, Tampa, FL (US);
THE NIELSEN COMPANY (US), LLC, New York, NY (US);
Abstract
Methods, apparatus, systems and articles of manufacture are disclosed to reduce false crediting of exposure to video-on-demand media assets. Example apparatus disclosed herein include a signature matcher to compare a sequence of monitored media signatures to sequences of reference signatures representative of corresponding reference media assets, the sequence of monitored media signatures included in monitoring data reported by a media device meter, the sequences of reference signature stored in a library of reference signatures. Disclosed example apparatus also include a matched assets counter to determine a count of ones of the reference media assets represented by corresponding ones of the sequences of reference signatures determined to match the sequence of monitored media signatures. Disclosed examples further include a credit determiner to determine whether to credit media exposure to a first one of the reference media assets based on the count.