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The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Patent No.:

US 11546441 B1

PDFFull Text
Date of Patent:
Jan. 03, 2023

Filed:

Jan. 13, 2021

Method of providing digital content for users of physical items

Applicant:

Adidas Ag, Herzogenaurach, DE;

Inventors:

Jon H. Werner, Austin, TX (US);

Christian Dibenedetto, North Plains, OR (US);

Amy Jones Vaterlaus, Portland, OR (US);

Stephen M. Vincent, Portland, OR (US);

Assignee:

adidas AG, Herzogenaurach, DE;

Attorney:

Sterne, Kessler, Goldstein & Fox P.L.L.C.

Primary Examiner:

Seung H Lee

Int. Cl.
CPC ...
G06Q 10/08 (2012.01); H04L 67/54 (2022.01); H04L 67/306 (2022.01); H04B 5/00 (2006.01); G06F 16/40 (2019.01); G06F 16/23 (2019.01); G06F 16/248 (2019.01); G06F 16/22 (2019.01); G06F 16/2457 (2019.01); G06Q 30/06 (2012.01); H04W 4/80 (2018.01); H04W 4/02 (2018.01); H04L 67/01 (2022.01); H04L 67/52 (2022.01); G06Q 20/20 (2012.01);
U.S. Cl.
CPC ...
H04L 67/54 (2022.05); G06F 16/2291 (2019.01); G06F 16/235 (2019.01); G06F 16/248 (2019.01); G06F 16/24575 (2019.01); G06F 16/40 (2019.01); G06Q 10/087 (2013.01); G06Q 20/203 (2013.01); G06Q 20/208 (2013.01); G06Q 30/0623 (2013.01); H04B 5/0031 (2013.01); H04B 5/0062 (2013.01); H04L 67/01 (2022.05); H04L 67/306 (2013.01); H04L 67/52 (2022.05); H04W 4/02 (2013.01); H04W 4/80 (2018.02);
Abstract

Systems, apparatuses, and methods are provided for enhancing users' overall experiences with physical items by supplementing their physical experiences with digital experiences. According to an embodiment, a user uses an electronic device to scan a smart tag associated with an item to obtain an item identifier of the item. The electronic device sends the item identifier to a server, which selects digital content related to the item and sends the selected digital content to the user's electronic device for display.

Find Patent Forward Citations

Werner, Jon. (2023). Method of providing digital content for users of physical items (U.S. Patent No. 11546441). U.S. Patent and Trademark Office. https://idiyas.com/patent/badge/11546441

Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile

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