The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Dec. 13, 2022

Filed:

Dec. 02, 2020
Applicant:

International Business Machines Corporation, Armonk, NY (US);

Inventors:

Christopher J. Hardee, Raleigh, NC (US);

Steven Joroff, River Vale, NJ (US);

Scott E. Schneider, Rolesville, NC (US);

Shikhar Kwatra, San Jose, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04N 21/234 (2011.01); H04N 21/81 (2011.01); H04N 21/442 (2011.01); H04N 21/24 (2011.01);
U.S. Cl.
CPC ...
H04N 21/23424 (2013.01); H04N 21/2407 (2013.01); H04N 21/44218 (2013.01); H04N 21/812 (2013.01);
Abstract

A media being consumed on a computing device is determined. Responsive to determining the media is being consumed, a first video is presented on the computing device. The first video is an advertisement. A user is going to skip the first video is determined. Responsive to determining the user is going to skip the first video, a second video is presented on the computing device. The second video is an advertisement.


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