The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Nov. 22, 2022

Filed:

Oct. 17, 2019
Applicant:

Sling Media Pvt Ltd, Bangaluru, IN;

Inventor:

Vineet Govil, Bangalore, IN;

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
H04N 21/234 (2011.01); H04N 21/2343 (2011.01); H04N 21/44 (2011.01); H04N 21/235 (2011.01); H04N 21/435 (2011.01); H04N 21/84 (2011.01); H04N 21/4402 (2011.01);
U.S. Cl.
CPC ...
H04N 21/23424 (2013.01); H04N 21/235 (2013.01); H04N 21/2343 (2013.01); H04N 21/435 (2013.01); H04N 21/4402 (2013.01); H04N 21/44016 (2013.01); H04N 21/84 (2013.01);
Abstract

Methods and systems are provided for presenting media content capable of being dynamically adapted. One method involves analyzing content of a media program to identify a replaceable object at a spatial location within the content at a temporal location within the content, analyzing the spatial location of the content corresponding to the replaceable object within the content to identify one or more attributes of the replaceable object, identifying a substitute object based at least in part on the one or more attributes associated with the replaceable object, augmenting the temporal location of the content to include the substitute object at the spatial location within the content in lieu of the replaceable object, and providing the augmented version of the content to a media player for presentation.


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