The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Oct. 11, 2022
Filed:
Oct. 08, 2019
Allstate Insurance Company, Northbrook, IL (US);
Soren K. Lundsgaard, Inverness, IL (US);
Allstate Insurance Company, Northbrook, IL (US);
Abstract
Methods, systems, and apparatuses for presentation of advertising content during presentation of media content and based on data collected from vehicle sensors and a mobile device. Media content, such as stored songs, podcasts, or videos, may be presented to a user. Sensor data corresponding to operation of a vehicle may be collected, and a risk score based on operation of the vehicle may be determined. Based on the risk score, an advertising tier may be determined. The scope of media content available to a user and the frequency of presentation of advertising content during presentation of such media content may be based on the risk score. For example, safe driving behaviors may result in rewards which permit access to more media content, and/or safe driving behaviors may result in fewer advertisements being presented to a user on an in-vehicle display.