The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Sep. 27, 2022
Filed:
Nov. 08, 2017
Meta Platforms, Inc., Menlo Park, CA (US);
Zeyue Chen, Sunnyvale, CA (US);
Tanmoy Chakraborty, San Mateo, CA (US);
Sergey Markov, Menlo Park, CA (US);
Harsh Doshi, San Francisco, CA (US);
Wei Wei, Fremont, CA (US);
Meta Platforms, Inc., Menlo Park, CA (US);
Abstract
An online system provides a feed of content including organic content items and sponsored content items that are positioned relative to each other to maximize user interaction with the feed of content. To reduce latency of providing the feed of content to a user without impairing positioning of organic content items and sponsored content items relative to each other, the online system generates the feed of content including organic content items and sends the feed of content to a client device while selecting sponsored content items for the feed of content. The online system transmits selected sponsored content items to the client device, which modifies the feed of content to include the sponsored content items and presents the modified feed of content.