The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Sep. 27, 2022

Filed:

Aug. 09, 2019
Applicant:

Microsoft Technology Licensing, Llc, Redmond, WA (US);

Inventors:

Zicheng Huang, Bothell, WA (US);

Sharath Rao, Bellevue, WA (US);

Chao Gao, Medina, WA (US);

Guihong Cao, Sammamish, WA (US);

Assignee:
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 16/9538 (2019.01); G06F 16/953 (2019.01); G06F 16/9032 (2019.01); G06K 9/62 (2022.01); G06N 20/00 (2019.01);
U.S. Cl.
CPC ...
G06F 16/9538 (2019.01); G06F 16/90332 (2019.01); G06F 16/953 (2019.01); G06K 9/6267 (2013.01); G06N 20/00 (2019.01);
Abstract

The technology described herein makes improved use of limited screen space on a search results page by determining whether to present a question-and-answer experience and/or an entity details experience. This determination effects the amount of information presented and the format in which it is presented. In general, the question-and-answer experience provides less information and is more targeted to a question and query terms other than the entity. In contrast, the entity details experience provides more information about the entity that is not tailored to the query beyond the entity being included in the query. In one aspect, the determination of whether to show a question-and-answer experience and/or an entity details experience is based, at least in part, on an entity-details intent classification score ('intent classification score') generated by a machine classification system. The classification score may be processed in combination with other criteria to make a final determination.


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