The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Sep. 06, 2022

Filed:

Apr. 10, 2020
Applicant:

Ibotta, Denver, CO (US);

Inventors:

Luke Swanson, Denver, CO (US);

Ron White, Arvada, CO (US);

Garrett Floyd, Lone Tree, CO (US);

Assignee:

Ibotta, Denver, CO (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01); G06Q 20/34 (2012.01); G06N 20/00 (2019.01); G06Q 30/06 (2012.01); G06Q 20/20 (2012.01);
U.S. Cl.
CPC ...
G06Q 20/342 (2013.01); G06N 20/00 (2019.01); G06Q 30/0635 (2013.01); G06Q 30/0641 (2013.01); G06Q 20/207 (2013.01);
Abstract

Novel tools and techniques are provided for implementing stored-value instrument purchase functionality for online shopping systems. In various embodiments, a computing system might assess content and/or information presented in a checkout page of a retailer website, the checkout page listing items selected by a user for purchase and a total purchase amount. The computing system might autonomously modify the checkout page by generating a user-selectable option therewithin, the user-selectable option comprising an option to purchase the items using a gift card available for purchase from a service provider. In response to selection of the user-selectable option, the computing system might provide a purchase interface that presents the user with a process to purchase a gift card having a gift card value. After completing purchase of the gift card, the computing system might apply the gift card value toward the total purchase amount within the checkout page.


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